Episode Summary
Rachel B. Lee joins me today on Path to Podcast Success, and you won’t want to miss their deep dive into all things entrepreneurship, podcasting, and business success. Get ready to take a peak into the secrets they share, so you can use them on your own path to podcast success.
Episode Notes
Rachel B. Lee is a fearless marketing #ladyboss and the wife of Joshua B. Lee. Together they have formed a powerful business relationship that connects with audiences across the world. Rachel leads the marketing and branding strategy for Standout Authority and its clients and can help you find your voice and create influence like you’ve never imagined.
She started her career at the marketing agency, Walton Isaacson, and managed some of Unilever’s first social media driven consumer activations including AXE One Night Only. After receiving her MBA from the University of Texas, Austin, McCombs School of Business, she entered the technology industry at Microsoft. There she led branding, social media and content strategy, blog and influencer communities, podcasts, experiential, and more for the Microsoft Partner Network, an ecosystem of 300K small to enterprise size businesses digitally transforming the world.
Rachel achieved over a billion impressions in 2017 as the social lead for Microsoft Inspire, and in 2018 won the Microsoft Inspire Speaker Excellence award for her session on modern selling and LinkedIn. Her multimillion dollar brand repositioning and messaging strategy for the Microsoft Partner Network still reaches millions. Most recently she served as a Gartner Senior Brand Manager leading Software Advice’s brand and marketing strategy, a 15 year old $50M+ revenue business, all about helping small businesses find the right software through human conversation. She built a new brand identity and launched a multichannel brand media campaign building the brand’s awareness in new innovative ways.
She’s passionate about helping students navigate their careers, so In her spare time, she’s a Texas MBA and MS Marketing Industry Consultant helping our future leaders navigate their personal brands and build careers they love.
Learn more about Rachel here!
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