Show Notes
In this episode of Path to Podcast Success, Jaclyn Schiff dives into taking content from a podcast and turning it into written content to use in marketing, how she took the leap into working for herself, why the rewards of entrepreneurship make the challenges all worth it, and much more. I hope you enjoy!
Jaclyn Schiff is the founder and CEO of PodReacher, which specializes in content transformation for B2B companies. The agency repurposes webinars, virtual events, podcasts and videos into written content like blog posts, customer stories, case studies and lead magnets. Her story has been featured in Indie Hackers and on dozens of podcasts, including Confessions of a Marketer and Growth Marketing Toolbox.
Before starting PodReacher in 2018, Jaclyn provided content and marketing consulting services in a freelance capacity. As a writer, she has been published on NPR, The Huffington Post, NBC News, AllAfrica.com, PBS, Lifehack, Thought Catalog, The Muse, The Penny Hoarder, Your Tango and more.
Earlier in her career, her writing and communications work focused on healthcare. Jaclyn worked in the newsroom at Kaiser Health News in Washington, DC, and oversaw programming for healthcare industry executives at Modern Healthcare magazine, a publication of Crain Communications, based in Chicago.
She served as communications director for the American Society for Tropical Medicine and Hygiene, a professional association for the world’s leading infectious disease researchers. In 2013, she was selected as a fellow by the International Reporting Project and reported on global health issues from Zambia.
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